Insights
Perspectives on leadership, systems thinking, growth, and industry collaboration.

Leadership
10 Things Founders Should Keep in Mind Before Appointing a Fractional CMO
Hiring a fractional CMO isn’t a cost-saving move. It’s a leadership decision. Here are 10 things founders should be clear about before making the call.
14-01-2026•9 min read

Industry Connect
Insights from the Corporate Connection Event at LBSIM
Key takeaways from the Corporate Connection event at LBSIM, highlighting leadership, industry–academia collaboration, and future-ready thinking.
17-12-2025•5 min read

Strategy
Disruptive Guerrilla Marketing Warfare & Strategy
How underdogs win markets before scale, funding, or attention using asymmetric strategy, proof, and narrative leverage.
20-12-2025•8 min read